QNET, a leading global eCommerce, lifestyle and wellness direct selling company, has been honored with the prestigious “Direct Selling Company of the Year” award at the recent AfriTECH 4.0 Conference and Awards. This recognition underscores QNET’s significant contributions to financial inclusion and e-commerce in Africa.
The award, which was presented to QNET by Co-Convener of AfriTech and ATAEx Awards Mr. Chike Onwuegbuchi was for the company’s unwavering commitment to empowering individuals and driving economic growth across the continent.
Mr. Onwuegbuchi highlighted the company’s innovative approach to direct selling, coupled with its focus on financial literacy and digital innovation.
Regional Manager for QNET Sub-Saharan Africa, Biram Fall, expressed his gratitude for the recognition, emphasizing QNET’s dedication to innovation, entrepreneurship, and digital transformation in Africa.
Fall highlighted the company’s impact on the Nigerian economy, particularly through its advanced technology and robust e-commerce platform.
“QNET’s participation in this event further solidified its position as a key player in the region’s digital transformation journey.
“We are committed to staying in Nigeria, our biggest market in Sub-Saharan Africa, and contributing to the region’s development,” Fall stated.
He noted that the FinGreen financial literacy program, which has already trained over 1,350 young people in Nigeria to make informed financial decisions, underscores QNET’s commitment to empowering individuals through knowledge and skill development.
While also harping on the potentials of direct sale to drive economic growth in Africa, Fall noted: “Our e-commerce-driven direct-selling model provides opportunities for income generation across more than 100 countries, helping individuals pursue their goals while contributing to community growth.”
He called for collaboration to accelerate financial inclusion and e-commerce growth in Africa, as a means of addressing the challenges of limited banking infrastructure and cash dependency in Africa.
