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eBusiness Life Magazine > Blog > NewsBytes > Infobip AI Hub To Drive Customer Experience Towards Corporate Growth
NewsBytes

Infobip AI Hub To Drive Customer Experience Towards Corporate Growth

Ebusiness Life
Last updated: 2023/12/14 at 6:23 PM
By Ebusiness Life
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Global Cloud communications platform, Infobip, has launched AI Hub, a comprehensive artificial intelligence (AI) overhaul of its platform to help businesses to create seamless end-to-end conversational experiences across the whole customer journey.

Integrating advanced analytics, AI, and generative AI features with Infobip’s core Software-as-a-Service (SaaS) portfolio, AI Hub supports digital transformation. It enables businesses and brands to build end-to-end conversational customer journeys, enhancing customer engagement whether for marketing, sales or support and driving business growth with minimal effort and no coding knowledge.

In launching Infobip AI Hub, the global cloud communications platform collaborated with Microsoft to develop new ways of integrating generative AI within its customer engagement suite and offer even more conversational experiences to consumers. Infobip integrated OpenAI’s ChatGPT model through Microsoft Azure OpenAI Service into its Infobip AI Hub to help ensure that Infobip-used language models are secure, isolated from the outside world and no end customers’ data is exposed to potential security threats.  

Enhancing Infobip’s global communications platform, AI Hub enables organisations to create tailored customer experiences with the help of generative AI and advanced analytics to drive conversational transformation for their customers. Brands can build journeys across the full range of customer experiences, whether for support, marketing, or sales.

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With Infobip AI Hub, businesses can, among other things, produce analytical results of customer behavior and insights.

Businesses and brands can also use AI Hub as a full stack or component products to complement other tools, such as Salesforce, HubSpot, and more. The launch supports Infobip’s strategy of becoming a conversational ecosystem that enables digital transformation in the conversational age.

Chief Executive Officer at Infobip, Silvio Kutić, said: “The customer journey is evolving from a fragmented experience across multiple channels to a conversational experience in one place.

“Cloud infrastructure, conversational chat apps and generative AI now allow conversations between businesses and consumers, enriching customer experiences and consolidating disparate customer journeys into one seamless experience.

“To facilitate this transition, we have launched AI Hub, which provides an end-to-end platform across the full customer journey integrating and upgrading current Infobip SaaS solutions with AI and connecting marketing, with sales and support”.

 In September 2023, Infobip was recognised for its ability to execute and completeness of vision in the first Magic Quadrant™ for the Communications Platform as a Service (CPaaS) market.

Infobip AI Hub To Drive Customer Experience Towards Corporate Growth

Global Cloud communications platform, Infobip, has launched AI Hub, a comprehensive artificial intelligence (AI) overhaul of its platform to help businesses to create seamless end-to-end conversational experiences across the whole customer journey.

Integrating advanced analytics, AI, and generative AI features with Infobip’s core Software-as-a-Service (SaaS) portfolio, AI Hub supports digital transformation. It enables businesses and brands to build end-to-end conversational customer journeys, enhancing customer engagement whether for marketing, sales or support and driving business growth with minimal effort and no coding knowledge.

In launching Infobip AI Hub, the global cloud communications platform collaborated with Microsoft to develop new ways of integrating generative AI within its customer engagement suite and offer even more conversational experiences to consumers. Infobip integrated OpenAI’s ChatGPT model through Microsoft Azure OpenAI Service into its Infobip AI Hub to help ensure that Infobip-used language models are secure, isolated from the outside world and no end customers’ data is exposed to potential security threats.  

Enhancing Infobip’s global communications platform, AI Hub enables organisations to create tailored customer experiences with the help of generative AI and advanced analytics to drive conversational transformation for their customers. Brands can build journeys across the full range of customer experiences, whether for support, marketing, or sales.

With Infobip AI Hub, businesses can, among other things, produce analytical results of customer behavior and insights.

Businesses and brands can also use AI Hub as a full stack or component products to complement other tools, such as Salesforce, HubSpot, and more. The launch supports Infobip’s strategy of becoming a conversational ecosystem that enables digital transformation in the conversational age.

Chief Executive Officer at Infobip, Silvio Kutić, said: “The customer journey is evolving from a fragmented experience across multiple channels to a conversational experience in one place.

“Cloud infrastructure, conversational chat apps and generative AI now allow conversations between businesses and consumers, enriching customer experiences and consolidating disparate customer journeys into one seamless experience.

“To facilitate this transition, we have launched AI Hub, which provides an end-to-end platform across the full customer journey integrating and upgrading current Infobip SaaS solutions with AI and connecting marketing, with sales and support”.

 In September 2023, Infobip was recognised for its ability to execute and completeness of vision in the first Magic Quadrant™ for the Communications Platform as a Service (CPaaS) market.

Ebusiness Life December 14, 2023 December 14, 2023
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