As strategic partnerships continue to reshape business models around the world, International Data Corporation (IDC) predicts that by 2024, 90% of enterprise organisations will be utilizing technology and vertical industry alliances to address customer and partner business requirements.
IDC believes that one of the most notable outcomes of the pandemic for the technology industry has been the realization of improved results as a direct consequence of partnerships and collaboration, with the events of the last two years opening up even more opportunities for businesses to form multiple partnerships that fill gaps, drive innovation, and disrupt entire industries.
According to a statement by , IDC’s Group Vice President and Regional Managing Director for the Middle East, Africa, and Turkey, Jyoti Lalchandani: “By seeking out technology and managed services partners, technology providers and vendors are presented with a golden opportunity to gain a competitive edge and address the rapidly changing needs and demands of customers in a more timely and cost-effective manner.
“Indeed, those organisations that maintain an ongoing dialogue with key channel partners are able to foster greater collaboration and identify opportunities more quickly. However, constraints around resources, budgets, and legacy are threatening partner hopes of true transformation. The channel recognizes that change is required, but partners require direction and execution tools if they are to create viable strategies and road maps for success.”
With this in mind, IDC has announced the inaugural installment of its IDC Alliance events for the Middle East and Africa’s ICT partner ecosystem. Taking place at the UAE’s InterContinental Fujairah Resort on November 8-10, 2022, and at South Africa’s Sun City Resort on November 16, 2022, these unique events will showcase the very latest in channel and alliance trends, providing an unrivaled platform for ICT vendors and partners to enhance their relationships, explore emerging opportunities, and develop new leads.
IDC’s European research director for channels and alliances, Stuart Wilson, will open proceedings with the events’ keynote address, ‘Strategic Alliances: Market Activity and Trends Update’. “At a time when organizations from all industries are looking to technology to navigate a changed world, vendors and their ecosystems are adapting to support a tsunami of new customer requirements,” says Wilson. “Join me at our IDC Alliance events for the Middle East and Africa as I explore the latest strategic alliances and market activities and provide predictions about the forces that will shape IT channels and alliances for the next 12 months and beyond.”
The events will feature a dynamic agenda of informative presentations, networking opportunities, and fun activities hosted by senior IDC analysts and executives for a handpicked audience that will include some of the region’s biggest names in technology and business. A series of interactive panel discussions will provide strategic guidance for the region’s ICT partner ecosystem, with exclusive insights from the IDC Alliance Advisory Council, whose members include, Executive Vice President, Solutions and Services, MDS Systems Integration Group, Gaby Matar; Vice President and Regional Head, Middle East, Africa, and Mediterranean, Tata Consultancy Services, Sumanta Roy; Managing Director, Redington Group, Rajiv Srivastava and Managing Director, Strategy and Consulting, Accenture, Tejas Patel.
